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Tuesday, May 31, 2005

The most successful internet marketing model - start with free tools, spend money later

There is a particular web site where I regularly place my free internet marketing articles to generate traffic to my blog. Quite often several so called internet marketing experts place articles shortly after one of mine has been posted talking about the impossibility of making any money online without spending lots of cash on advertising.

Recently one of these "experts" bluntly called some of the techniques that I was suggesting, "tools for beginners on the net."

No, I was not offended. All my life I’ve met dozens of "experts", not only on internet marketing, but on scores of other unrelated subjects. They have never intimidated me. More so because many times, I have seen many of them fail miserably when asked to put their theories into practice. And make no mistake about it, some of these folks who have failed the practical test have had a long string of degrees and fancy qualifications next to their names.

I’ll tell you the sort of guys that get my attention. People who have earned lots of money doing what they are suggesting to others. Sadly these guys are very rare to meet. As soon as most people find a winning formula for success, they will tend to keep their mouths firmly shut. So most of the "experts" you will meet online especially the internet marketing ones, are simply peddling theories they have read about or learnt somewhere else.

You will not find theories or stuff that I read somewhere else in any of my internet marketing blogs(not here and certainly not at http://marketingurhomebiz.blogspot.com.) All the writing and advice I give is firmly based on experience, my own experience in internet marketing. That is not to say that I don’t read. I read a lot and later in this article I quote from some reading I did recently in the New York Times.

So why do I reveal my very profitable internet marketing secrets?

I reveal my secrets because that is the only way to grow. And in a place as dynamic and fast-changing as the web, you can be sure that your secret will not remain a secret for long. So instead of clinging onto something that will not be mine for that long why not release it a little earlier and gain valuable publicity and image from it, to help me make even more money from my internet marketing?

Part II
*******

Luckily I have always been an ideas person. New ideas literally come out of my ears and I usually waste no time in trying them out. And I’ve realized one thing (you do not have to believe me) the more valuable internet marketing ideas I give out, the more fresh new ideas I receive. The more I hold on to my internet marketing ideas, the less I receive.

There is also an exciting new development on the net that is going to have a major impact on internet marketing. The growing success of pay-per-click advertising is helping numerous web sites make increasing revenue from advertising. Many of them are recovering their investment for the very first time through these ads like the google adsense ads. The pressure has therefore dramatically shifted to the quality of information because to earn from ads, one needs traffic and traffic is heavily dependant on the quality of the content.

This is one of the reasons why the demand for online writers has exploded and will continue to do so for a long time to come (visit my other blog http://100grandonlinewriters.blogspot.com for more details on this subject, if you want to cash in and make money from online writing.)

This is good news for everybody because it means that the quality of free information available on the net will continue to improve dramatically for some time.

I firmly believe that this will only make the current most successful internet marketing business model even more powerful. This model strongly contradicts what the internet marketing experts, I was telling you about at the beginning of this article are saying.

The model is that a web site starts off with free tools and grows to a huge size where they are in a position to attract a venture capitalist. They then move to the next level and set up a sizeable marketing budget to attract even more traffic.

The companies that have done this are just too many to mention in one article like this one. However I will pick just one internet marketing example from an article I read recently in the New York Times.

The newspaper was quoting Mark Pincus, founder of the hugely successful Tribe.net site which raised $6.3 million in venture funding in November 2003. Tribe is a free service that charges for classified ads. The site had 243,000 unique visitors in March. Pincus told the New York Times that traffic to his site had tripled over the last 12 months.

"Up until now, we haven’t spent money on marketing because we've wanted to be conservative," Pincus told the New York Times this month (May 2005), "But with revenues starting to come in, we’re now spending money on marketing to get more traffic."

I rest my case on free internet marketing.

To receive a free ecourse on this subject send a blank email now to bizboom at freeautobot.com

Sunday, May 15, 2005

Free and effective affiliate marketing and website advertising using articles and traffic exchange sites Part I & II

Affiliate marketing is an extremely tricky subject and so is website advertising.

The reason is simple. Most of those who have mastered these subjects are keeping their mouths tightly shut. Some are releasing their valuable affiliate marketing secrets it in bits and pieces to try and make some quick cash before the methods become completely obsolete. The rest are busy trying to guess the secrets behind the successful affiliate marketing that easily brings in five figure incomes on a monthly basis for scores of people all over the world.

Today is your lucky day because you are about to move a step closer to successful affiliate marketing for whatever affiliate program you are involved with. You are about to read a previously closely guarded secret of affiliate marketing.

I clearly remember the day I discovered this secret rather casually from an article I read online just like you are doing currently. Later I went on to discover other key elements that were critical for the success of the whole program. I have packed all those secrets in this single article.

Here is the main secret that will multiply the effectiveness of your articles and ultimately your affiliate marketing.

It is possible to multiply the effectiveness of your articles in promoting your affiliate program by making a single step. And that is creating a blog and posting all your articles there.

Do not worry about getting traffic to your blog, it is the easiest thing to do and I will deal with that later in this article.

There are 4 very important advantages you will gain by starting a blog and posting your articles there.

1) Blogs always boost search engine visibility tremendously thus making all your articles much more visible and easier to find and therefore much more effective.

Whatever your opinion about them, blogs are rapidly changing the internet. Their popularity is rising by the day and most important search engines love them. Not surprising when you consider that they are constantly being updated even if not by the owner of the blog, by his visitors. Blogs have literally swept web sites aside. Smart online marketers and many involved in affiliate marketing are using them very effectively for website advertising to drive traffic to their websites.

2) You will be able to track and monitor which articles are the most effective in promoting your affiliate program.

Any advertising campaign that is able to measure results, dramatically multiplies its effectiveness. This is simply because you are able to tell which articles posted at which websites are most effective in your affiliate marketing.

Usually your affiliate marketing web site will not tell you exactly where your traffic is coming from. Armed with this information from your blog, you will be able to concentrate your efforts on the web sites where your articles are bringing in the most traffic and you will also focus on the types of articles that are bringing in the best results.

3) You can earn extra income from your articles by carrying google adsense ads at your articles blog.

Many people are convinced that carrying google adsense advertisements at your blog is better than any affiliate program on the net. Better in terms of the earning potential.

My opinion? It is easier to start earning cash much quicker with google ads than any other affiliate program I know of on the net. You see with affiliate marketing where you are looking to earn serious money, you will need to be patient. With google, you simply get the traffic and you start earning almost immediately.

You will need to apply to google adsense who will check out your blog and make a decision whether or not to accept your blog. The decision usually takes about 48 hours. Put some reasonable amount of content on your blog before you apply with google.

What I love about carrying google ads in my blogs is that I am busy building traffic to my affiliate marketing programs and at the same time I am getting paid for my affiliate marketing efforts. I love the net.

4) Having a blog will give you an extra marketing tool that can be very effective.

As mentioned earlier blogs are very popular. Which makes them very effective affiliate marketing tools. You will have heard of RSS (Really Simple Syndication) feeds which get content right on the desktop of your subscribers’ computers bypassing the troublesome ISP email filters.

Currently I do not know of a more effective online marketing tool other than blogs.

It really is very simple just launch your blog, post your articles and learn as you go along, how to maximize on blogs as marketing tools that will bring a huge difference to your affiliate marketing.

I can hear you asking the question about how you will get enough traffic to your blog. Because the truth is that your affiliate marketing will only work if you get heavy and constant traffic to your blog.

Actually it is very easy. Much easier than it is to send traffic to a web site. I guarantee that you are about to be very amazed. This is not theory or hype, it’s stuff that I do every day and again you will not need to spend any money on advertising.

Actually instant traffic for your blog is possible. All you need to do is register with a good and effective traffic exchange site.

I recommend these two;

http://www.blogexplosion.com/index.php?ref=ckyalo

http://trafficg.com/about.php?member=ckyalo

Register with both and put your link to your blog with both. The first is the leading traffic exchange site that specializes on blogs while the second is the leading traffic exchange site for websites (including blogs).

Why register with both?

So as to get a wider audience. The people who will see your blog at the first traffic exchange site will be different from those that see you in the second.

Surfing both sites for your credits can be done at the same time even as you work on a third window. Or you can keep both windows visible on your computer screen at the same time.

Both the sites I have recommended here are set up in such a way that you will earn credits for people you introduce and also for people introduced by people you introduced up to the fifth level. This means that by simply introducing a few of your friends and associates to the sites, you will build up huge daily traffic to your blog without you having to surf other sites, after a certain period of time.

Do traffic exchange sites really work? You bet they do.

Let me address your fears because I had exactly the same fears when I started out. You see traffic exchange sites work because you visit other member’s sites and you earn credits in this way which will enable other members to visit your site.

Usually you have to spend a minimum of 30 seconds at a site before you can click to visit the next site. 30 seconds is a lot of time on the net and although many people may not be interested in what you are offering at your blog, you are bound to find many who will be. In fact the sites allow surfers to mark interesting sites which they can come back to again and again. But even on this first visit there is nothing stopping you from looking around for a few minutes if you find a site interesting.

There is another concern that people who are new to traffic exchange sites usually have and that is the same people visiting their sites over and over again. It is true that members will often end up visiting the same sites over and over again (when you build your credits very high). Actually there is nothing wrong with this in fact it is good marketing.

As early as 1885 a man by the name Thomas Smith was able to observe how we humans react to advertising and he wrote the following: (just replace the word ad with site or blog)

1. The first time a man looks at an ad, he doesn’t see it.
2. The second time he doesn’t notice it.
3. The third time, he is conscious of its existence.
4. The fourth time he faintly remembers having seen it.
5. The fifth time he reads the ad.
6. The sixth time, he turns up his nose at it.
7. The seventh time, he reads it through and says, “Oh brother!”
8. The eight time he says, “Here’s that confounded thing again.”
9. The ninth time he wonders if it amounts to anything.
10. The tenth time, he will ask his neighbour if he has tried it.
11. The eleventh time he wonders how the advertiser makes it pay.
12. The twelfth time he thinks it must be a good thing.
13. The thirteenth time, he thinks it might be worth something.
14. The fourteenth time he remembers that he wanted such a thing for a long time.
15. The fifteenth time, he is tantalised because he cannot afford to buy it.
16. The sixteenth time, he thinks he will buy it some day.
17. The seventeenth time, he makes a memorandum of it.
18. The eighteenth time, he swears at his poverty.
19. The nineteenth time, he counts his money carefully.
20. The twentieth time he sees the ad, he buys the article or instructs his wife to do so.

Get you blog today and post your articles there and then get a free counter to monitor the traffic your blog is receiving.

After you have done this you can read my other article in this blog titled;

“A web traffic secret guaranteed to give you 16,807 visitors to your blog on a regular basis”

Please do not read this article before you have embarked on this first step because you will feel overwhelmed. Just carefully do everything step by step and it will all be very simple and effective.

Tuesday, May 10, 2005

A web traffic secret guaranteed to give you 16,807 visitors to your blog on a regular basis

If you are interested in getting even higher traffic to your blog by making use of the real power of the net, please read on.

This is a question and answer session with Christopher Kyalo carried out by Natasha Trafiak.

Q- Is it really possible to get traffic running into millions to a blog?

A- You know the answer is yes, there are blogs getting that kind of traffic now as we speak.

Q- Can any ordinary person build up that kind of traffic?

A- Yes. The secret lies in being able to understand the real power of the net and then setting up your business to take full advantage of it.

Q- So what is the real power of the net?

A- Referral marketing. Hotmail grew from zero to millions of users in a few days by setting up a simple system where everybody who sent out mail referred others to the service. It was done with a short message at the end of the mail inviting people to sign up.

Both Google and Yahoo are currently using referral marketing techniques to launch their new services. For example you know that you can only get a Gmail email address by invitation (referral). This service may not have been that hot had it been freely available to everybody.

Even blogs thrive on referral marketing. How do they get those huge audiences within such a short time? It’s by getting linked to as many other blogs and sites as possible. That’s referral marketing, you hear about a blog from somebody else, you visit and like it and send a close friend the link.

That is the real power of the net, its’ amazing ability to spread a referral message efficiently and at high speed. If you see a good movie, you may forget to tell your spouse or friend about it. You may even forget th title and what theatre it is showing in. But the net does not forget. A link does not forget, as long as it is there.

Q- So how do I set up my blog to take advantage of this referral power?

A- There are two methods. The first is to try and get as many links as possible leading to your blog. There are various methods of triggering off the process, including using articles. This is the slow method everybody is already using (with various variations of course) but with the competition between blogs you’ll need a lot of luck. According to a recent article in BusinessWeek, there are 9 million blogs out there with 40,000 new ones popping up daily.

Q- And the second…

A- The second is the reason why we are having this interview. It is the simple technique of using a viral website. There are many viral websites but I will recommend one that I use myself. You simply register at this site and then put the link to your blog or affiliate website you want to promote there. But before you do so, you will have to view other sites and get a code from each site to enter into your registration process. As a result you will be visiting other blogs and sites. The good news is that everybody who joins has to do the same. And it also means that by just getting 7 people to join who in turn get 7 people each, you will have 16,807 people on your fifth level and a total of 16,807 + 2,401 + 343 + 49 = 19,600!! Just by getting only 7 people to join.

Actually by using this method, you will not only be able to attract 16,807 visitors to your blog but within a very short time, your visitors will actually run into tens of thousands and then hundreds of thousands and before you know it... No I don't want to mention that figure and start sounding like a hype-pedlar.

Anyway it will happen almost effortlessly as long as you get a few people to sign up (the web gives you excellent advice on how to make this happen). I deliberately used the low figure of 16,807 in my headline because there is so much hype on the net using high figures these days and many of these hype peddlers have a special liking for figures that run into millions.

The reason why this simple technique works like a miracle is because of the referral power of the net and because each person who joins the viral web site has a motive to keep on introducing just a few people so as to get traffic for their blogs or sites. As they do this traffic to your blog will explode.

Q- Why are you so sure that this will work for almost anybody? People are different and...?

A- I have vast previous experience in referral marketing techniques and the secret is to get a successful technique and then get everybody to copy it. That's how it works and on the net, it is very easy to do this. Anybody who can read and understand English can do it.

Q- There are those who have read your amazingly useful tips on how to use only articles to generate traffic. Does this mean you are admitting now that articles alone are not enough?

A- No. Articles can work on their own and are enough to generate serious traffic to a blog and to even make money selling something. For years they have served me well and I have made a steady living on the net using them as the only marketing method for my writing services. As all my writing clients will testify, they found me through my articles. And I still use articles a lot.

However this is a hybrid system that works much faster.

Q- So how does somebody get started?

A- Visit my site now at:

http://www.freeviral.com/?r=59915

When you get there, register to join this amazing viral web site. In a few minutes you will have your own freeviral site. Read the instructions carefully and they will tell you how to promote your site and thus start the journey that will end up giving you huge explosive traffic. That's it.

Q- Now there seems to be a problem here. The people who will visit my blog when I register, will normally do it hurriedly, is this the sort of traffic people should be looking for?

A- That's a very good question. No the sort of traffic everybody needs is the sort that is regular and takes a little time at your blog looking around. But I tend to look at this powerful method the same way I view those expensive 30 second spots on TV during the superbowl or other major events or shows. Some people may have the sound turned down when the ad comes on while others will leave the room. But the numbers are so big that even if a small fraction takes note, the sales the advertiser gets are substantial.

Look at this method like a TV spot that you are broadcasting across the net only that you are not paying a bomb for it, like they do for TV ads, it's actually FREE. But with the kind of numbers you are looking at here, you are bound to get amazing results.

Q- Final question. What is the most important skill a person needs to make this work?

A- I wouldn't call them skills but you really need just two things

1) Ability to follow instructions (but don't put up the pop-under ads if you don't like them. There are several other options of marketing your site at freeviral.com)

2) Patience. You need lots of patience.

In my case, nothing happened the firt two weeks. And during the next few weeks after that progress was slow, then it suddenly started exploding.

If I may just add one important illustration here. The best way to understand how this thing works is to do a small experiement.

Take a piece of paper and a calculator. Draw 30 blank boxes and on the first box put the figure 1 (standing for one dollar). Multiply that 1 by 2 and put $2 on the next box and continue to multiply each answer you get by two and put the answer on the next box (so on the third box you will have $4). You will be shocked what you end up with on the box representing day 30. You will notice that at first the figure incraeses slowly then after a while it starts building up at an amazing rate.

That is exactly how this thing works and that is how the net works best. Try it.

Friday, May 06, 2005

Debt consolidation comes before effective marketing

Debt consolidation? Seems like a mighty strange title for an article in a blog about marketing, does it not? More like finding an article on diamond jewelry, silver prices or accutane lawsuits here. But there is a simple explanation.

Over the years I have found that a sizeable percentage of the people attracted to my services of marketing with little or no ad budget, are mostly people with serious cash problems. Many of them are in debts and believe that if they can find an effective way to market their business and sell like crazy, they will pay off their debts and ease off the pressure that they are feeling. In other words they believe that marketing can be an effective debt management tool.

NO WAY. It can’t be done.

It is sometime very difficult for me to get the courage to tell them the truth in their faces, especially when I imagine how desperate they are. I was there myself so I fully understand.

There are several reasons why this thinking is not correct

1) Successful Marketing happens when somebody is relaxed

For you to be successful with your marketing, especially while using the methods in this blog, you will need to be totally relaxed. This is the only way you can be able to do the daily analysis of what you are doing and have the creative juices flowing to deal with the various inevitable obstacles until you have your cash machine up and running.

Believe me, I tried it myself, it cannot be done when you’re worrying where the rent will come from or if you will find your car still in the car park at the end of the day.

2) If you are in debt a debt management solution is the priority not marketing.
There was a time that billionaire publisher Rupert Murdoch was in a serious debt problem and for a moment it looked like his empire would come crumbling down. He got out of it by getting his loans rescheduled (very similar to debt consolidation). Still my point here is that Murdoch who is a marketing genius (love him or hate him) did not indulge in some marketing campaigns for some of his highest grossing newspapers or media houses. He dealt with his debt first. And so should you.

3) Debt is a bottomless pit which will swallow your marketing
Many people do not take debt management with the seriousness it deserves. The blunt truth is that debt is a bottomless pit that will easily swallow you and all your smart marketing. The solution to debt can never be marketing. It is debt management and debt consolidation is a good place to start.

Contrary to what many people think debt consolidation is not another loan.

Debt consolidation is a process in which debt is restructured into one low, manageable monthly payment. It also helps a person dramatically reduce what is owed and thus reduce the interest accruing.

Debt consolidation is trying to restore some breathing space to your life so that you can get something done.

Wednesday, May 04, 2005

Effective affiliate marketing using articles

Every day thousands of people join affiliate programs and yet every day thousands more get discouraged and give up trying to make money from their affiliate programs.

Still, thousands others wait for their generous checks from all sorts of affiliate programs and laugh all the way to the bank, every month. I make good money from an affiliate program using articles as the main part of my affiliate marketing strategy.

But what is more is that there are plenty of other guys out there doing the same, although some of them use more expensive methods than free articles. For example, recently I personally saw a monthly check for $15,000 shown to me by a friend involved in a leading affiliate marketing program.

So what is the difference between the frustrated and the successful?

The difference is that the top earners have an affiliate marketing system for generating a constant supply of leads or traffic to the web sites they represent. In contrast, the ones who do not make any money do not have any system. They often just sit back and wait for things to happen. Sorry folks the hype is just not true. You have to put in some effort!

In this first article in a series, we will deal with 3 key factors one needs to address to launch a successful affiliate marketing strategy using articles that can work for virtually any affiliate program.

1) You must know what works and what doesn’t.

The problem with most affiliate programs is that you will not be able to know where your traffic is coming from. Online that is a disaster. It is like flying an aircraft blind. Sooner or later you will crush.

A good solution is to start a blog with an identical topic to your affiliate program. Use a good site meter to carefully monitor the traffic you are receiving. You can then easily refer the people who visit your blog to your affiliate site. To make your blog even more interesting you can carry Google Adsense pay per click ads. This way you can have some income even as you build up your affiliate program. Use the articles that you are posting elsewhere on your blog.

While generating revenue from your blog, do not lose sight of your main objective which is to monitor what articles posted at which web sites are bringing in the most traffic. You can then use this information to constantly improve on the volume of traffic headed to your affiliate program site.

This is yet another reason why it is so important to select an affiliate program based on a subject that you are personally interested in. Maybe closely linked to a hobby you really love. Only then will you have the enthusiasm to constantly come up with various new ideas to market your affiliate program and have the passion required to regularly test and improve and also enjoy doing so.

See my other articles on how to write effective articles and where to post them.

2) Write consistently
Some people will briefly post a few articles and then throw in the towel. What a waste. Not only do they lose the benefits of the viral effect all good articles enjoy on the net (of getting posted and reposted all over the place.) but they will also end up wasting a lot of their valuable time. Time is a very valuable resource, imagine spending so much of it on something and not then you abandon it and end up not having learned anything?

The other thing is that for traffic to rise and continue doing so, you will have to be very consistent with your posting.

3) Use keywords to increase traffic
Ignore keywords at your own peril. Keywords are the currency of online content. You will only enjoy 5% of the effect or even less, if you do not pay attention to keywords.

Look for keywords that are rising in popularity but do not have too much competition yet. That way you will have a fighting chance of pulling in traffic from the search engines, which is the most effective affiliate marketing method so far. This can easily be done using search engines and testing various keywords to see what results you get.

The effectiveness of search engines is the reason why many successful affiliates buy pay-per-click ads as the core of their affiliate marketing strategy. However since you are doing your affiliate marketing with articles, you will need to work a lot harder to place your keyword-rich articles in as many web sites as possible. Done properly it can be just as effective.

For example 10 keyword-rich articles placed in 50 different sites and viewed by an average of just two people per day on average will give you 1000 hits per day. If 20 per cent of these people make it to your affiliate site every day that is 200 serious visitors a day. Enough to make most affiliate programs work well for you.

Please do not take these figures too seriously. It also depends on a lot many other factors which we will discuss in future articles.



Christopher Kyalo is a writer/marketing expert who also writes keyword-rich articles that attract high paying Google Adsense words for a limited number of clients. Write to him NOW for this service at ckyalo at yahoo.com

Monday, May 02, 2005

How your online business can generate loads of free traffic from articles

The biggest challenge facing any online business today is how to generate enough traffic and leads for the business to succeed.

By the time the online business owner is through with paying to establish their new business, there is hardly any cash left for the most important task that has to be undertaken by every brand new enterprise, which is advertising to generate leads and ultimately badly needed customers and clients for the new online business to take off.

It gets worse because many people, who launch online businesses like joining lucrative affiliate programs, do so without spending any money and also expect to succeed without ever having to reach for their wallets.

And even if the online business entrepreneur were to have a generous advertising budget for their brand new online business, most of the initial efforts would mostly end up being a waste. This is because in most cases the entrepreneur will not know enough about the business at this stage.

The answer to both situations is posting free articles all over the net with a well written resource box that has all the information to help lead loads of traffic to your site.

Posting articles has taught me a lot about what works and what does not work. I must admit that it continues to be both an entertaining as well as a highly profitable experience for me. And it can be for any online business entrepreneur. All it requires is that you ensure that you install a meter on your web site or blog to carefully track the traffic that you are attracting with your articles.

Then you must really be prepared to test and test and test again. Even when you start to experience some minor successes with your articles, that is in fact the time you should increase the number of tests you are carrying out with your free articles marketing campaign.

Tests teach you a lot and with each new test you introduce, you learn something new and valuable that you can use to improve your business even more.

And what is more, when you have found a way to build up your opt-in email list as you go along (this can easily be done by offering some valuable information or e-course available only via email) you will actually be growing your client data base. Growing the list of your prospects and clients whom you can email regular updates to later is extremely important.

A critical skill you require to successfully build your opt-in email list is that of being able to compile a good resource box that will get action from readers that come across your article. Learn how to do this from a very informative article I've written on the subject available at the following link;- http://marketingurhomebiz.blogspot.com/2005/05/your-article-resource-box-will-kill-or.html

It is important to ensure that your articles are both interesting and useful to your target market. Avoid any sales letter-approach here. In fact the more you sound like an expert genuinely out to help, the more successful your articles marketing campaign will be.

You can of course find loads of valuable information on how to write articles, even if you are not a writer and where to post them, by reading the rest of the articles in this blog.